Facebook founder Mark Zuckerberg has announced Meta Verified, a system similar to Twitter verification, that will be available to users for $12 a month.
Tech insider Marques Brownlee, or MKBHD to many, shared the message with his audience on February 19. At first glance, this service seems to operate nearly identically to Twitter’s new verification feature and aims to help protect users from similar threats.
The price tag attached to it is relatively expensive, and MKBHD has raised concern over whether or not Meta is in for a familiar social media storm.
Facebook rolling out ‘Meta Verified’ this week
Brownlee shared the entirety of Zuckerberg’s message, which explains what Meta hopes to achieve with this new system.
“New product announcement: this week, we’re starting to roll out Meta Verified, a subscription service that lets you verify your account with a government ID, get a blue badge, get extra impersonation protection against accounts claiming to be you, and get direct access to customer support,” the announcement revealed.
“This new feature is about increasing authenticity and security across our services. Meta Verified starts at $11.99 / month on the web or $14.99 / month on iOS.”
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This comes in the wake of months of controversy over Twitter’s decision to lock account verification behind a paywall. Brownlee pointed out that history could repeat itself with the other major social media player.
“12 bucks a month to be verified on Facebook… I wonder if people will keep that same Twitter Blue outrage energy?” he asked.
The response has been mild so far, but we will have the latest updates if things start to kick up in the days after this announcement.
The last line of the statement revealed that Meta Verified will be rolling out in Australia and New Zealand this week, with other countries “coming soon.”