100 Thieves has been hit with another round of layoffs to start 2023 as the prominent gaming, esports, and lifestyle brand has let go of multiple employees – including its Chief Revenue Officer.
Despite 100 Thieves only just letting go a considerable chunk of its social media and content teams midway through last year, 2023 is continuing the sour note for the organization with further departures.
Multiple staff members, mainly pertaining to the editing and VFX departments, all took to Twitter on January 10 to announce their final day under the 100 Thieves banners.
Also among those impacted was the company’s Chief Revenue Officer Matty Lee, a longstanding figure who had been part of the team’s earliest figureheads since 2018.
“This caps off the most concentrated period of personal and professional growth of my entire life,” Lee said in a statement on LinkedIn shortly after news broke. Despite the difficult situation, he remains “bullish” on the company as a whole and expressed sincere gratitude to those still building 100 Thieves moving forward.
“My cup overflows today and I can’t say enough great things about the last 4.5 years, the lifelong friendships, and all that other mushy stuff.”
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got laid off @ @100Thieves today, my dream org. overwhelmingly crushed, heartbroken, scared, & uncertain but excited to announce that im hoping to make a career change into creative marketing – DMs are open, please share/reach out❤️
— jpak (@itsjpak_) January 10, 2023
Meanwhile, others took to Twitter to outline their shock in light of the sudden layoffs. “Overwhelmingly crushed,” Senior Account Managed Jess Pak said. “Heartbroken, scared, & uncertain, but excited to announce that I’m hoping to make a career change into creative marketing.”
In some unfortunate timing, the editor responsible for 100 Thieves’ new 2023 jersey reveal promotion was also among those laid off by the organization, the very day the video went live.
“Today was my last day at 100 Thieves, but not before producing and editing this piece,” he said on Twitter. “Open to whatever the future holds for me.”
Today was my last day at @100Thieves but not before producing and editing this piece. It's been fun and truly thankful for the past 2 years. Open to whatever the future holds for me. https://t.co/YQL8UzQEkz
— Kenny Huynh (@kencreatemedia) January 10, 2023
According to The Jacob Wolf Report, around 30 positions were eliminated as part of this round of layoffs. This represents approximately a sixth of the organization’s workforce.
Much like the last time around in June 2022, 100 Thieves have not issued a statement in response to the sudden layoffs.